I work with your business on a project or ongoing basis. And I work with you to deliver exactly what it is you need, when you need it. Because all brilliant businesses need marketing, not necessarily full time.
Marketing, digital marketing, and branding advisory and implementation
I work with you and your key stakeholders to determine the most effective marketing strategy to achieve your business goals in the context of your company’s marketplace, competitors, customers, and product and service. I then make a plan to create the deliverables to make it happen.
Half or Full Day Brand Workshops
Taking time out from working in your business to work on your business can be hard. That’s why I offer half and full day workshops. I guide you through the key elements that impact your brand. I then craft the themes, the brand tone of voice, and brand positioning that become your company’s internal brand bible and external elevator pitch.
New Product and Service Go To Market Strategy and Rollout
Evolving your business means growing your offering. Having worked with products and services, I collaborate with you to assess the viability of new offerings. Assessing the internal capabilities across departments, as well as external market conditions, I help you determine what you need to offer and how to bring it to market.
Content and Copywriting
Clearly communicating with your key stakeholders and target audiences lets them understand why they need you. From website copy to industry articles to social media content to RFPs to personal memoirs, I work with you to articulate what you need to say to best communicate your message.
As a published author and journalist, I write to your specifications to ensure you get across exactly what you want to say.